Make the service message easy to act on.
Connect the message a customer sees outside with the information they receive at the counter. Match the offer wording, dates, and phone number across the banner, handout, and follow-up card.
Details worth reviewing
- Have the shop approve service claims, package descriptions, and offer restrictions.
- Explain outdoor exposure and mounting needs for promotional signs.
- Keep printed reminders free of individual customer information in artwork samples.
Choose materials around their actual use: whether a person will write on the piece, keep it for reference, put it in a folder, or read it from a distance. Ask the team to confirm stock, finishing, quantities, and timing for the final specification.
Before you order
Can a shop promotion use both a banner and a postcard?
A coordinated promotion can use both formats, with different layouts for viewing distance and reading time. Supply the approved offer and dates once, then review them on each proof.
Can the pieces be planned as one project?
Share the whole set of materials together, including sizes, quantities, versions, and the intended distribution date. The team can then review how artwork, materials, and production requirements fit together.